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TVplus App Reveals Content Click-Through Rates North Of 10% Across Sync-Enabled Programming


Los Angeles, CA (PRWEB) November 16, 2011

In a recent data sample taken from the TVplus user base, the Los Angeles based technology company recorded engagement numbers showing an 11% CTR on content ?spots? while consumers watch television with the application. The term ?spots? refers to unique pieces of related content delivered synchronously on a second screen while users watch a broadcast.

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